Red Ribbon Week started when DEA agent Enrique “Kiki” Camarena  was stolen and killed in 1985.

He had been working under cover for Guadalajara ,Mexico for more than  4 years.

Soon,the representatives of the (MF JP) presented a tip to DEA agents claiming that Camarena had been mistakenly stolen by a man and his 3 sons.

The the things that followed Camarena’s disappearance were chronicled in U.S media,exposing the world of drug trafficking including how far drug traffickers would go to main tain power and control.

Henry Lozano, Deputy Assistant to the president and Director of the U.S.A Freedom corp in 2007-2008,helped start Red Ribbon Week in 1985.